Holiday marketing for grocery stores: A text message plan
Thanksgiving, Christmas, and New Year's are among a grocery store's biggest weeks, and a few well-timed texts can help make the season a success.
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Proven SMS marketing best practices that turn texts into sales
Here's something to think about: you check a text message on your phone within minutes, but those 47 unread emails in your inbox sit there for hours. This immediate response shows the real power of...
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How to grow your SMS subscriber list (and why it's worth the effort)
A well-built SMS subscriber list is one of the highest-ROI assets a business can own. Marczyk Fine Foods — a specialty grocer in Denver — texted 150 opted-in customers about a cherry pie special...
A free SMS campaign calendar template to plan your year
An SMS campaign calendar is a schedule of every text you plan to send, to which group, and when. It keeps you from texting three times in one week and then going quiet for a month, and it shows you...
SMS marketing ROI: How to calculate returns and maximize business impact
Every marketing dollar needs to justify itself. SMS marketing consistently delivers some of the highest returns in digital marketing, but many businesses still rely on gut feelings rather than actual...
How to set up effective holiday SMS campaigns
September arrives, and while most businesses are still focused on back-to-school shopping, forward-thinking marketers are already planning their holiday strategy. The holiday season presents a unique...
AI-powered SMS marketing: Trends, tools, and strategies for success
Remember when sending a text message to your entire customer base meant manually typing each number and hoping for the best? Those days feel like ancient history now. We're living through a marketing...
10 SMS Holiday Marketing Ideas to Use in 2025
The holiday season presents a golden opportunity for businesses to engage with their audience through SMS marketing. With its high open rates and instant delivery, SMS is an incredibly effective...
How to ask customers for reviews via text message
You just wrapped up another successful job. The customer seemed happy, shook your hand, and said they'd definitely recommend you to their friends. Fast forward three weeks, and... crickets. No...
Why SMS is the future of customer support and how to get started
Your phone rings. It's a customer with a "quick question" about their account. Twenty-three minutes later, you're still on the call, having walked through three different systems, put them on hold...