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Messages that Matter

blog title image complete tcpa compliance checklist

SMS Compliance Checklist for TCPA-Safe Business Messaging

Every organization faces the same tension: how do you reach customers without crossing legal or ethical lines? The Telephone Consumer Protection Act (TCPA) sets the ground rules for responsible...

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Yes, we added 2FA. Here's why.

The texting industry is seeing an increase in account breaches where attackers gain access to accounts and send unauthorized messages. Attackers look for weak points such as shared usernames and...

Decoding the Disclaimer: Message and Data Rates May Apply

Decoding the Disclaimer: Message and Data Rates May Apply

If you've ever signed up for a mass texting service, received a text message from a business, or entered a sweepstakes, you've likely seen the disclaimer "Message and data rates may apply." This...

5 Reasons Not to Send a Cold Text

5 Reasons Not to Send a Cold Text

With all the media out there to consume, it’s hard to stand out in the noise, which is why businesses are constantly exploring new avenues for outreach and customer engagement.

Are Text Messages Secure? Text Message Security Explained

Are Text Messages Secure? Text Message Security Explained

If you’re using mass texting for your business, security is likely top-of-mind. Privacy breaches and cyber threats are increasing, and understandably, so are concerns over texting safety. In this...

sms opt-ins simplified: requirements and examples

SMS Opt-Ins Simplified: Requirements and Examples

Picture this: You've got a fantastic message ready to share with your audience. But how do you ensure it gets noticed among all the spam?

What is Considered Confidential Information in Mass Texting?

Mass text messaging is a powerful tool that keeps businesses connected with their audience in real time. But, with great power comes great responsibility, especially when it comes to protecting...

2023 Spam Text Statistics: Are Spam Texts on the Rise?

Does it ever feel like text spammers are getting better at their jobs? That's because they are.Text message spam is increasing across the United States, and it's quickly becoming difficult to escape....

How to Identify a Fake Text Message in 7 Steps

According to the Federal Trade Commission (FTC), consumer losses from text scams reached an all-time high in 2022. The FTC reports that US consumers lost $326 million to text scams, a 30% increase...

Fighting Digital Clutter: How to Stop Spam Texts

Are you frustrated with the amount of spam texts you receive? People are becoming more aware of how to detect spam, but that isn’t stopping scammers from trying to trick consumers into clicking...