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Messages that Matter

Kaitlyn Orred

Articles by

Kaitlyn Orred

Kaitlyn brings her passion for clear, impactful communication to her role at Text‑Em‑All, where she powers SMS marketing content that matters. With over 7 years in digital marketing, she crafts messaging strategies rooted in authenticity, SEO, and usability. Her recent articles—covering topics like reducing patient no-shows, comparing RCS vs SMS, and optimizing omnichannel engagement—help businesses connect thoughtfully through SMS marketing. Kaitlyn’s approach reflects Text‑Em‑All’s values of compassion and excellence, making complex messaging topics accessible and actionable. You can catch her playing at the park with her husband and daughter, curling up with a great book, or cooking food for friends.

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12 Mass Texting Service Tips for Choosing the Right Service

There are more channels to use to communicate with your audience in today's fast communication era than you can count. However, as businesses undergo their digital transformation, social media...

Recruiting Via Text: How To Improve The Candidate Experience

The right talents can make or break an organization, racing it towards success or pushing it downhill. That is why the recruitment process is often more challenging and delicate than you would...

How to Choose a Mass Texting Service for a Staffing Agency

When your agency’s job is to connect brilliant businesses to equally fantastic job candidates, the value of fast, effective, and transparent communication cannot be emphasized enough. Therefore, a...

Should You Have Mass Texting For Church Events?

Let’s face it; maintaining clear communication with the congregation is one of the most important aspects of running a thriving church community. Now more than ever, the Lord’s message brings even...

How Texting Can Help Covid-19 Vaccine Coordination Efforts

Healthcare organizations across the country are now focused on their Covid-19 vaccine distribution and coordination efforts and actively looking for ways to promote a safe, efficient, and productive...

The Benefits of Toll-Free Text Numbers

A common misconception is that more people will consume your message if it’s being sent from your local area code. This sentiment was somewhat true with automated voice calls when recipients had a...

Six Best Practices for Text Messaging Staffing Candidates

Every business owner and HR expert in the staffing industry knows that employees are the greatest long term asset in any organization. Therefore, the recruitment process is an essential assignment...

How To Improve Your University’s Tuition Collection Rates with Texting

The U.S. National Center for Education Statistics estimates that around 19.7 million students will attend colleges and universities in fall 2020. As you can appreciate, it’s going to be a busy time...

Best Texting Practices for Healthcare Appointment Reminders

The healthcare industry is at the forefront of everyone’s mind lately, thanks to the impact of the COVID-19 pandemic. While telemedicine has become increasingly popular, there will always be a need...

What is Text Throttling?

Understandably, customers want their text messages to reach their contacts as soon and as fast as possible. But, for customers that send messages to a more significant number of recipients, they also...