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Messages that Matter

Kaitlyn Orred

Articles by

Kaitlyn Orred

Kaitlyn brings her passion for clear, impactful communication to her role at Text‑Em‑All, where she powers SMS marketing content that matters. With over 7 years in digital marketing, she crafts messaging strategies rooted in authenticity, SEO, and usability. Her recent articles—covering topics like reducing patient no-shows, comparing RCS vs SMS, and optimizing omnichannel engagement—help businesses connect thoughtfully through SMS marketing. Kaitlyn’s approach reflects Text‑Em‑All’s values of compassion and excellence, making complex messaging topics accessible and actionable. You can catch her playing at the park with her husband and daughter, curling up with a great book, or cooking food for friends.

What Is a Text Message Segment?

Writing an effective text message that communicates the right amount of information in just 160 characters is a challenging task - even for the most crafty writers. Too simple of a text can lead to...

4 Ways to Overcome Communication Challenges While Working Remote

Since the coronavirus pandemic gained notoriety and hit North America sometime around January, remote work has become our new reality. Led by companies in response to World Health Organization...

7 Tips for Sending Effective Emergency Notifications

Sign up and register now for free to prevent delays in emergency communication. Unplanned emergencies due to severe weather, health incidents, travel disruptions, and other situations can occur at...

7 Ways Your Business Can Use Text Messaging for Good

Texting sometimes gets a bad rap. When we think about texting, we don’t always think of it in a business context. If the idea of texting conjures images of scams and spam marketing, we want to shift...

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5 Benefits of a Company Internship Program

Internships have always been popular with undergrad and graduate students who are looking to gain valuable work experience.

Why Millennial's Prefer to Text

Useful ways for churches to use mass texting

Communication can be costly in both time and money. For many religious organizations, the resources aren’t there to provide all the communication necessary to keep a large congregation informed....

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4 Text Messaging Tips for Back-to-School

It's a brand- new year, and school bells are getting ready to ring all around the country. As parents are not-so-secretly celebrating the end of summer and teachers are preparing for the smooth...

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Call-Em-All Announces Q3 2019 New Hires

Our culture makes us unique, but so does the fact that we've been profitable every year while sustaining a healthy level of growth. In fact, we've been growing so much that we've added an additional...