Articles by

Kaitlyn Orred

Kaitlyn brings her passion for clear, impactful communication to her role at Text‑Em‑All, where she powers SMS marketing content that matters. With over 7 years in digital marketing, she crafts messaging strategies rooted in authenticity, SEO, and usability. Her recent articles—covering topics like reducing patient no-shows, comparing RCS vs SMS, and optimizing omnichannel engagement—help businesses connect thoughtfully through SMS marketing. Kaitlyn’s approach reflects Text‑Em‑All’s values of compassion and excellence, making complex messaging topics accessible and actionable. You can catch her playing at the park with her husband and daughter, curling up with a great book, or cooking food for friends.

Profitability & Growth Without a Sales Team

Let's be honest: Most of us loathe interacting with a salesperson. Think of The Wolf of Wallstreet, Used Cars, and Boiler Room. Was there a character in any of these movies who was anything but...

Kaitlyn Orred : Jul 12, 2019 • 2 min read

texting specific

Why You Shouldn't Ignore Text Replies

People use Call-Em-All to deliver important text messages to their contact groups. In some cases, these messages are solely notifications or alerts that don't require a reply. However, messages are...

Kaitlyn Orred : Jul 5, 2019 • 2 min read

New Enhancement: Understanding Text Delivery Receipts

We believe in doing the right thing, which is why we provide detailed delivery results for your text broadcasts. What if your message was rejected for possible spam? What if a phone was unreachable?...

Kaitlyn Orred : Jun 28, 2019 • 2 min read

CoderDojo: Educating the Future of Tech

Just this past Saturday, I was able to attend my first ever CoderDojo event hosted by Call-Em-All's software engineering team at our office in Frisco, Texas. As one of the newest members of the...

Kaitlyn Orred : Jun 14, 2019 • 1 min read

Hurricane Warning Sign-small

Can Automated Texts and Calls Help During Hurricane Season?

Text messages are not only beneficial for individuals but also for businesses and government organizations. They’re a reliable and affordable mode of communication, especially when you consider mass...

Kaitlyn Orred : May 15, 2019 • 1 min read

Hand holding smartphone with media icons and symbol collection

The Difference between Mass vs. Conversational Texting

At Call-Em-All, we consider mass messaging to be our specialty compared to our competitors. Why? We could ramble on with information for days, but the simple answer is our software truly allows us to...

Kaitlyn Orred : May 10, 2019 • 2 min read

processes that we use

4 Ways We Strive For a Culture of Transparency

Many employers ask their employees to display the traits of a transparent workplace, such as honesty, respect, and integrity. But unless an employer also acts in this way, the workplace won't truly...

Kaitlyn Orred : Apr 5, 2019 • 2 min read

istock_mobile_sms_speech2

3 Examples of Why You Need To Personalize Your Mass Text Messages

When you personalize your mass text message, you get better engagement and improved response rates. Personalization allows you to insert custom fields that automatically fill in with your contacts...

Kaitlyn Orred : Mar 29, 2019 • 1 min read

Positive Impact

Positively Influencing Others: The Call-Em-All Way

Our purpose at Call-Em-All is to positively impact those around us. We believe that success is about growing a business with purpose and leading by values. Our values guide our decisions, shaping the...

Kaitlyn Orred : Mar 22, 2019 • 2 min read

mass-text-messaging

Shared Short Codes: The Problem & Solution

As part of AT&T’s new policies and code of conduct, no new short code programs will be activated or approved. The company also announced that all existing shared short codes will be terminated at a...

Kaitlyn Orred : Mar 18, 2019 • 4 min read

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