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Messages that Matter

Kaitlyn Orred

Articles by

Kaitlyn Orred

Kaitlyn brings her passion for clear, impactful communication to her role at Text‑Em‑All, where she powers SMS marketing content that matters. With over 7 years in digital marketing, she crafts messaging strategies rooted in authenticity, SEO, and usability. Her recent articles—covering topics like reducing patient no-shows, comparing RCS vs SMS, and optimizing omnichannel engagement—help businesses connect thoughtfully through SMS marketing. Kaitlyn’s approach reflects Text‑Em‑All’s values of compassion and excellence, making complex messaging topics accessible and actionable. You can catch her playing at the park with her husband and daughter, curling up with a great book, or cooking food for friends.

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3 Examples of Why You Need To Personalize Your Mass Text Messages

When you personalize your mass text message, you get better engagement and improved response rates. Personalization allows you to insert custom fields that automatically fill in with your contacts...

Positive Impact

Positively Influencing Others: The Call-Em-All Way

Our purpose at Call-Em-All is to positively impact those around us. We believe that success is about growing a business with purpose and leading by values. Our values guide our decisions, shaping the...

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Shared Short Codes: The Problem & Solution

As part of AT&T’s new policies and code of conduct, no new short code programs will be activated or approved. The company also announced that all existing shared short codes will be terminated at a...

CS Team

The Text-Em-All Customer Care Difference

We're a little bit different than most companies you probably do business with, and that has a lot to do with our culture. We're equally passionate about our product and creating meaningful...

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We Love Open-Office Spaces. Here's Why It Works For Us.

Since Silicon Valley broke down the barriers within the traditional workplace, the open-office evolution has gained momentum, and as collaborative work environments emerge, it can be said with...

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Polar Vortex: How Mass Texting Services Can Help

Sign up and register now for free to prevent delays in emergency communication. Recent advances in telecommunications have provided an entirely new level of connectedness for cell phone users. With...

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The Anatomy of a Successful Text Message

Did you know that 80% of professionals currently use SMS messages for business purposes? That’s a huge percentage! In a day and age where over-communication is more rampant than ever, it’s as equally...

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5 Ways to Prepare for Hurricane Season

Hurricane Season is upon us, spanning from June 1st to November 30th. Last year reminded us just how much havoc an extremely active hurricane season can bring. Although last season’s catastrophic...