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Messages that Matter

How to Leverage SMS for Candidate Relationship Management

When your candidate is interviewing with multiple companies at once, how do you stand out? One of the most strategic ways to stay ahead of the competition is to build and nurture intentional relationships, called candidate relationship management (CRM). In this comprehensive guide, we’ll explore how to create effective CRM and how SMS can be a game-changer for HR professionals and recruiters.

Prevent Candidate Ghosting With Automated Texting

Are your potential hires vanishing into thin air during the recruitment process, leaving you in the dark? If so, you might be experiencing candidate ghosting.

texting vs. calling which method is more effective

Texting vs. Calling: Which Method Is More Effective?

Communicating with your contacts might seem relatively simple. But how do you know if you’re using the right messaging method? Whether you’re a staffing agency sending out job listings or a church...

how to measure and improve your delivery rate

SMS Delivery Rate: How to Improve Reliability in 2026

How To Measure And Improve Your SMS Delivery Rate When you send an important text message, you expect it to reach your audience, but that doesn’t always happen. Messages can fail due to carrier...

how to simplify seasonal hiring with sms

How to Simplify Seasonal Staffing with SMS

As the seasons change, so do the staffing needs of many businesses. Whether it's the holiday rush, summer vacations, or harvest time, seasonal hiring can be challenging and time-sensitive. Finding...

How to Gauge Success: 6 SMS KPIs

Whether you're a business, nonprofit organization, educational institution, or any other entity, reaching your target audience via SMS can be a powerful tool. But how do you know if your text...

sms response rate

SMS Response Rate: Why It’s Important and How to Improve It

Mass texting services have emerged as a powerful tool for reaching large audiences quickly and conveniently. However, the ultimate effectiveness of a mass texting campaign extends beyond the volume...

2023 Spam Text Statistics: Are Spam Texts on the Rise?

Does it ever feel like text spammers are getting better at their jobs? That's because they are.Text message spam is increasing across the United States, and it's quickly becoming difficult to escape....

How to Send Mass Text Messages to Customers

In today's fast-paced world, effective communication with your customers is vital, and mass texting is a powerful tool that allows you to reach a large audience quickly and efficiently. This...

How to Identify a Fake Text Message in 7 Steps

According to the Federal Trade Commission (FTC), consumer losses from text scams reached an all-time high in 2022. The FTC reports that US consumers lost $326 million to text scams, a 30% increase...