
Best Mass Texting Services: Finding the Right Platform for Your Needs (2025)
Mass texting services offer 98% open rates within minutes, making them essential for effective communication. After comparing dozens of options, we've identified Text-Em-All as the best overall solution for organizations prioritizing reliability, compliance, and support. This guide compares the top platforms to help businesses of all sizes find their perfect match based on real-world testing.
What to look for in a mass texting service
Before diving into specific platforms, let's cover the essential features that make a mass texting service worth your investment:
- Deliverability and reliability: Will your messages actually reach your audience?
- Compliance tools: Features that help you stay within legal boundaries
- Ease of use: Intuitive interfaces that don't require technical expertise
- Customer support: Available help when things don't go as planned
- Pricing structure: Transparent costs without hidden fees
- Integration capabilities: Works with your existing systems
- Analytics and reporting: Insights to measure campaign effectiveness
Top mass texting services compared
Service | Best For | Pricing Model | Key Features | Trustpilot Rating |
---|---|---|---|---|
Organizations needing reliability, compliance, and top-tier customer support, |
Pay-as-you-go or monthly subscription |
Mass texting and voice, automation, detailed reporting, unlimited contacts and numbers |
4.8/5 |
|
Small businesses & marketing |
Subscription + fees |
Drip campaigns, keywords, landline texting |
3.6/5 |
|
Marketing automation |
Subscription + fees |
A/B testing, automation, polls, MMS |
4.3/5 |
|
Developers & customization |
Pay-as-you-go + fees |
API access, global reach, programmable SMS |
1.1/5 |
|
Growing businesses |
Subscription + fees |
Unlimited contacts, scheduled texts, custom keywords |
4.0/5 |
|
Enterprise & multi-channel |
Subscription + fees |
Multi-channel, marketing automation, CRM integration |
3.6/5 |
|
Retail & promotions |
Subscription + fees |
Text-to-win, birthday texts, analytics |
3.7/5 |
|
Local businesses & reviews |
Subscription |
Review generation, webchat to text, team inbox |
1.6/5 |
Best for: Organizations needing reliable mass texting with exceptional support and compliance guidance
Text-Em-All stands out as our top overall choice for mass texting services, particularly for organizations that prioritize reliability, compliance, and responsive customer support. Their straightforward approach focuses on what matters most: getting your messages delivered efficiently while providing the tools and guidance to maintain compliance.
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Key features
- Pay-as-you-go pricing with no contracts or monthly fees
- U.S.-based customer support team with actual humans answering calls
- Built-in compliance tools and guidance
- Simple user interface for quick campaign setup
- Automated and two-way messaging
- Voice broadcasting capabilities
- Detailed delivery reporting
- Template library
- Contact management
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Pricing
The pay-as-you-go model starts at $0.9 per text, with volume discounts available. Monthly plans are available for those with consistent contacts. No hidden fees or monthly minimums.
Credits Pricing
- 300-999 credits: 9.0¢
- 1,000-2,499 credits: 8.5¢
- 2,500-4,999 credits: 8¢
- 5,000-9,999 credits: 7.5¢
- 10,000-24,999 credits: 7¢
- 25,000-49,999 credits: 6.5¢
- 50,000-99,999 credits: 6¢
- 100,000-249,999 credits: 5.5¢
- 250,000-499,999 credits: 5¢
- 500,000-999,999 credits: 4.75¢
Monthly Pricing
- 1-50 contacts: $19
- 51-100 contacts: $39
- 101-200 contacts: $69
- 201-300 contacts: $99
- 301-400 contacts: $119
- 401-500 contacts: $139
- 501-750 contacts: $199
- 751-1,000 contacts: $239
- 1,001-1,500 contacts: $359
- 1501-2,000 contacts: $479
- 2,000-2,500 contacts: $599
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Who it's perfect for
Organizations that value transparent pricing, need compliance guidance, and appreciate responsive customer support.
-
Limitations
Primarily focused on North American markets. Not as feature-rich as some marketing-focused alternatives.
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Why we chose it as best overall
Text-Em-All delivers the perfect balance of reliability, ease of use, and customer support that organizations need for critical communications. Their pay-as-you-go model eliminates the complexity of subscription tiers, while their industry-leading compliance tools help organizations stay within legal boundaries. When support is needed, their US-based team provides personalized assistance that's consistently rated higher than competitors.
Best for: Small businesses looking for marketing-focused texting campaigns
EZ Texting offers a balance of marketing features and mass notification capabilities, making it suitable for businesses wanting to grow their customer base.
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Key features
- Drip campaigns and scheduled messages
- Text-to-landline capabilities
- Keyword marketing tools
- Contact management and segmentation
- Multiple user accounts
- Template library
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Pricing
Subscription-based with plans starting around $25/month plus per-message fees. Higher tiers unlock additional features.
- Launch: $25/month
- 500 credits/month
- Up to 500 contacts
- Overage credits: $.04
- Extra fees apply
- Boost: Starting at $75/month
- 500 credits/month
- Up to 2,000 contacts
- Overage credits: $.035
- Fees waived
- Scale: Starting at $125/month
- 500 credits/month
- Up to 50,000 contacts
- Overage credits: $.03
- Fees waived
- Enterprise: Starting at $3,000/month
- 200,000 credits/month
- 50,000+ contacts
- Overage credits: $.01
- Launch: $25/month
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Who it's perfect for
Small to medium businesses focused on marketing campaigns and customer engagement.
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Limitations
Support can be less personal than some alternatives. Higher volume users may find costs add up quickly with the subscription-plus-usage model.
Best for: Marketing teams wanting advanced automation features
SimpleTexting offers robust marketing automation and integration capabilities, making it popular with teams focused on growth.
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Key features
- Advanced automations and drip campaigns
- A/B testing capabilities
- Zapier and API integrations
- SMS surveys and polls
- MMS messaging support
- Data collection tools
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Pricing
Subscription model with tiered plans based on message volume. Plans typically start around $43/month. Fees apply for additional teammates and numbers, and credits only roll over for one month.
- 500 credits: $39/month
- Overage fees: $0.055/credit
- 1,000 credits: $59/month
- Overage fees: $.050/credit
- 2,000 credits: $89/month
- Overage fees: $.04/credit
- 3,000 credits: $119/month
- Overage fees: $.04/credit
- 7,500 credits: $239/month
- Overage fees: $.035/credit
- 15,000 credits: $409/month
- Overage fees: $.03/credit
- 25,000 credits: $559/month
- Overage fees: $.025/credit
- 50,000 credits: $909/month
- Overage fees: $.02/credit
- 500 credits: $39/month
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Who it's perfect for
Marketing-focused teams that need advanced automation and integration options.
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Limitations
Learning curve can be steeper for non-technical users. Pricing structure may not be cost-effective for occasional senders.
Best for: Developers and technically-savvy teams needing customization
Twilio provides powerful API-based communication tools that offer maximum flexibility for teams with development resources.
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Key features
- Extensive API customization options
- Global reach with international capabilities
- Programmable SMS, MMS, WhatsApp integration
- Scalable infrastructure for enterprise needs
- Developer-friendly documentation
- Extensive integration options
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Pricing
Pay-as-you-go model with volume-based pricing. SMS messages typically start around $0.0079 each, but additional costs apply for phone numbers and other services.
You also have to build your own interface, features are limited, and unlike many other mass texting services, Twilio charges for inbound messages. Our pricing here includes the average price of carrier fees, which Twilio charges per message.
- First 150,000 messages
- $.0109/outbound SMS
- $.0109/inbound SMS
- 150,001 - 300,000 messages
- $.0107/outbound SMS
- $.0107/inbound SMS
- 300,001 - 500,000 messages
- $.0105/outbound SMS
- $.0105/inbound SMS
- 500,001 - 750,000 messsages
- $.0103/outbound SMS
- $.0103/inbound SMS
- 750,001 - 1,000,000 messages
- $.0101/outbound SMS
- $.0101/inbound SMS
- 1,000,001+ messages
- $.0099/outbound SMS
- $.0099/inbound SMS
- First 150,000 messages
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Who it's perfect for
Organizations with development resources who need highly customized messaging solutions.
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Limitations
Requires technical expertise to implement. Not ideal for users seeking ready-to-use interfaces without coding.
Best for: Growing businesses needing scalable text marketing
Textedly focuses on text marketing with a straightforward platform that scales well as businesses grow.
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Key features
- Unlimited contacts storage
- Scheduled text messaging
- Custom keywords and auto-replies
- Contact segmentation
- Picture and video messaging
- Advanced analytics
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Pricing
Subscription-based with tiered plans starting around $34/month with higher tiers for increased message volume, features, and users. The pricing we show here includes the $8 monthly Telecom fee, which Textedly charges.
- Basic: $34/month
- 500 credits
- Bronze: $46/month
- 1,000 credits
- Plus: $77/month
- 2,000 credits
- Enterprise: $107/month
- 3,500 credits
- Elite: $147/month
- 5,000 credits
- Business: $257/month
- 10,000 credits
- Silver: $357/month
- 15,000 credits
- Premium: $507/month
- 25,000 credits
- Pro: $607/month
- 35,000 credits
- Gold: $857/month
- 50,000 credits
- Platinum: $1,607/month
- 100,000 credits
- Diamond: $2,307/month
- 150,000 credits
- Champion: $3,007/month
- 200,000 credits
- Basic: $34/month
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Who it's perfect for
Growing businesses that need a reliable marketing platform with room to expand.
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Limitations
Fewer integration options compared to some competitors. Limited international capabilities.
Best for: Enterprise-level organizations requiring multi-channel communication
Trumpia offers sophisticated marketing automation across multiple channels, not just SMS.
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Key features
- Multi-channel communication (SMS, email, social media)
- Advanced targeting and segmentation
- Marketing automation workflows
- CRM integration capabilities
- Detailed analytics and reporting
- Enterprise-grade security
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Pricing
Subscription-based with custom enterprise pricing. Plans typically start around $65/month. Features are limited on core plans.
- Lite Plan: $65/month
- 1,500 text credits
- 15,000 emails
- 1,500 email contacts
- $118/month
- 3,000 text credits
- 30,000 emails
- 3,000 email contacts
- $21 more/month for an account manager and automation
- $169/month
- 5,000 text credits
- 50,000 emails
- 5,000 email contacts
- $30 more/month for an account manager and automation
- $399/month
- 15,000 text credits
- 150,000 emails
- 15,000 email contacts
- $50 more/month for an account manager and automation
- $899/month
- 40,000 text credits
- 400,000 emails
- 40,000 email contacts
- $100 more/month for an account manager and automation
- $1,769/month
- 100,000 text credits
- 1,000,000 emails
- 100,000 email contacts
- $230 more/month for an account manager and automation
- $3,159/month
- 225,000 text credits
- 2,250,000 emails
- 225,000 email contacts
- $340 more/month for an account manager and automation
- Lite Plan: $65/month
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Who it's perfect for
Large organizations needing comprehensive communication tools across multiple channels.
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Limitations
Fewer integration options compared to some competitors. Limited international capabilities.
Best for: Retail and promotional campaigns
SlickText specializes in retail and promotional text marketing with features designed to drive sales and engagement.
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Key features
- Text-to-win contests
- Birthday text automation
- Rollover credits
- Segmented audiences
- Detailed analytics
- QR code generation
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Pricing
Subscription-based with plans starting around $29/month with message volume limits.
If you go over your credit limit, you will need to move up to the next plan. In addition, carrier fees will be passed through and added to your bill.
- $29/month
- 500 credits
- $49/month
- 1,000 credits
- $79/month
- 2,000 credits
- $129/month
- 3,500 credits
- $169/month
- 5,000 credits
- $319/month
- 10,000 credits
- $579/month
- 25,000 credits
- $939/month
- 50,000 credits
- $29/month
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Who it's perfect for
More focused on marketing than operational messaging. Can become expensive for very high volume needs.
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Limitations
Fewer integration options compared to some competitors. Limited international capabilities.
Best for: Local businesses focused on customer interaction and reviews
Podium offers texting as part of a broader customer interaction platform that focuses on review generation and customer conversation.
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Key features
- Review generation and management
- Webchat to text conversation
- Team inbox for customer communication
- Payment collection via text
- Automated campaigns
- Customer feedback tools
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Pricing
Subscription-based with custom pricing for different business sizes.
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Who it's perfect for
Local businesses like retail stores, auto dealerships, healthcare practices, and home services that want to improve customer communication and online reputation.
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Limitations
More expensive than pure texting platforms. Focus extends beyond just mass texting to overall customer interaction.
How to choose the right mass texting service for your needs
Different organizations have different priorities when it comes to mass texting. Consider these scenarios to help identify which service might be best for you:
When to choose Text-Em-All
- You need a reliable service with top-tier human support
- Compliance guidance is important to your organization
- You prefer pay-as-you-go pricing without commitments or hidden fees
- You value simplicity and effectiveness over marketing bells and whistles
- You're looking for unlimited users and contacts
When to choose EZ Texting
- Your primary focus is marketing-driven campaigns
- You need keyword tools for customer acquisition
- You prefer a balance of features and usability
- You're comfortable with a subscription-based pricing model
When to choose SimpleTexting
- You need robust automation and drip campaigns
- Your team relies heavily on marketing integrations
- You want advanced features like A/B testing
- You run SMS surveys and polls regularly
When to choose Twilio
- You have developer resources available
- You need highly customized messaging solutions
- Your use case requires advanced technical capabilities
- You're building texting into a larger application
When to choose Textedly
- You have an unlimited contact database you want to message
- Your business is growing and needs scalability
- You need scheduled messaging for campaigns
- Picture and video messaging are important to your strategy
When to choose Trumpia
- You need multi-channel communication beyond just texting
- Your organization requires sophisticated targeting capabilities
- You have complex marketing automation needs
- Enterprise-level security and features are necessary
When to choose SlickText
- You run frequent promotional campaigns
- Text-to-win contests are part of your strategy
- You need birthday automation for customer engagement
- Your business is retail or restaurant-focused
When to choose Podium
- Generating and managing online reviews is a priority
- You want to convert website visitors to texting conversations
- Your team needs a shared inbox for customer communication
- You'd like to collect payments via text
Compliance considerations
Mass texting comes with legal obligations. The Telephone Consumer Protection Act (TCPA) and other regulations have strict requirements about:
- Getting proper consent before texting
- Honoring opt-out requests
- Sending during appropriate hours
- Including sender identification
- Providing clear opt-out instructions
All of the services reviewed here offer compliance features, but Text-Em-All stands out for its proactive compliance guidance and built-in safeguards.
Frequently asked questions
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What is the best texting platform for small businesses?
Text-Em-All stands out as the premier mass texting solution for organizations of any size. For small businesses, its pay-as-you-go model eliminates financial risk with no monthly commitments, while its intuitive interface allows for immediate implementation without technical expertise. For large enterprises and corporations, Text-Em-All provides dedicated account managers who offer strategic guidance, customized implementation plans, and personalized onboarding for multiple team members. The platform scales seamlessly from sending a few hundred messages to reaching millions of recipients, all while maintaining enterprise-grade reliability, security, and compliance tools that protect businesses of all sizes. Whether you're a growing startup or a Fortune 500 company, Text-Em-All's flexible architecture adapts to your specific communication workflows without the complexity or rigid pricing tiers found in competing platforms.
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Can I send mass texts without a long code or short code?
Yes, but the method varies by provider. Text-Em-All and most major providers offer options that don't require you to purchase a dedicated long code, though having your own number can improve deliverability and branding.
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How much does mass texting cost?
Costs vary widely depending on volume and service provider:
- Subscription services typically range from $19-$399/month plus per-message fees
- Pay-as-you-go services like Text-Em-All charge per message (typically $0.07-$0.15 each) without monthly fees
- Enterprise solutions may have custom pricing based on specific needs
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Can I schedule mass texts in advance?
Yes, all the services reviewed allow scheduling messages in advance, though the interface and scheduling options vary by platform.
Making your decision
When selecting a mass texting service, consider these final tips:
- Take advantage of free trials when available
- Ask about onboarding support and training
- Confirm the platform can scale with your needs
- Verify compliance features match your industry requirements
- Check if contracts are required or if you can use pay-as-you-go options
While we've reviewed eight top platforms, our testing and research consistently shows Text-Em-All as the best overall choice for most organizations. Their combination of transparent pricing, exceptional support, and robust compliance tools addresses the core needs that matter most for successful mass text messaging.
The best service ultimately depends on your specific needs, budget, and how you plan to use mass texting within your organization. If you're still unsure, Text-Em-All offers personalized demos that can help you determine if their service is the right fit for your specific requirements.
See if Text-Em-All is the right fit for your organization
This guide is updated as of April 2025. Pricing and features may change, so we recommend checking each provider's website for the most current information.