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Messages that Matter

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Yes, we added 2FA. Here's why.

The texting industry is seeing an increase in account breaches where attackers gain access to accounts and send unauthorized messages. Attackers look for weak points such as shared usernames and passwords. When they gain access, they can pose as your organization, damage your reputation, and trigger carrier restrictions. We have seen attempted breaches against our customers, which is why we made...

Human touch in an AI world

Human touch in an AI world: Why texting for customer engagement matters

Your phone buzzes. It's a text from your dentist's office: "Hi Sarah, this is Jenny from Bright Smiles. I noticed you missed your cleaning appointment yesterday – life happens! Want to reschedule for...

To deliver the messages that matter

Delivering the messages that matter

Every few years, we step away from our day-to-day work so we can reset as a company and focus on what guides us. Our trip to Chattanooga carried even more weight because it also marked our 20-year...

Understanding SMS & MMS Billing Blog Image

Understanding SMS & MMS billing: Why some texts cost more

When you send a text through Text-Em-All, there’s a lot happening behind the scenes. Unlike internet-based messaging apps (WhatsApp, Facebook Messenger, etc.) that use data or Wi-Fi, SMS and MMS go...

sms for financial services

SMS for financial services: Building trust with text alerts and reminders

Your phone buzzes at 11:47 PM. "Fraud Alert: Did you attempt a $500 purchase at MegaMart Electronics? Reply YES or NO." Your heart skips a beat – you've been asleep for an hour. You quickly type "NO"...

how to grow your sms subscriber list (and why it's worth the effort)

How to grow your SMS subscriber list (and why it's worth the effort)

A well-built SMS subscriber list is one of the highest-ROI assets a business can own. Marczyk Fine Foods — a specialty grocer in Denver — texted 150 opted-in customers about a cherry pie special...

Automated texting 101: 7 Ways to simplify your messaging workflow

It's Monday morning, and your team is already handling dozens of appointment confirmations, schedule updates, and follow-up messages. Customer service reps are typing the same reminder texts over and...

Best emergency alert tools for teams & organizations

Best emergency text alert tools for teams and organizations

Sign up and register now for free to prevent delays in emergency communication. Emergencies don’t wait for email. When a storm shuts down power, a chemical spill forces an evacuation, or an IT...

Email vs text: Which is more effective?

Communication has changed a lot since carrier pigeons and smoke signals. Today, email and text messaging lead the charge in how organizations connect with their audiences—whether you're sending...

sms analytics

SMS analytics guide: Track marketing ROI & engagement

Ever wonder if your text messages are actually working? You're not alone. SMS analytics take the guesswork out of text marketing by showing you exactly how your campaigns perform, from delivery rates...