Candidate dropoff is one of the biggest frustrations in staffing, and one of the most common. A candidate applies, engages briefly, maybe even schedules an interview, and then disappears. These gaps create real delays for recruiters and hiring managers, especially when roles need to be filled quickly. And while ghosting can happen for many reasons, communication breakdowns are often at the center...
Campus safety depends on fast, reliable communication, but traditional alert systems don’t always deliver. When crises arise—whether due to severe weather, security threats, or public health...
The competition for student enrollment has never been more intense. With countless universities and programs to choose from, students are more selective than ever, prioritizing schools that align...
Shoppers today are bombarded with emails, social media ads, and push notifications, making it harder than ever for retail brands to break through the noise. SMS marketing provides a direct and...
Shoppers no longer follow a single path to purchase. They browse products online, check reviews on social media, visit stores for a closer look, and finalize purchases through mobile apps. Retailers...
Missed appointments don’t just disrupt schedules—they impact patient care and cost healthcare providers time and revenue. Patient no-shows are a common challenge, but the good news is they’re not...
Nothing can delay, complicate, or even ruin activities and plans quite like extreme weather can. From road closures to hazardous conditions, the consequences of inclement weather often impact dozens,...
The creation of short message service (SMS) in the early 1990s marked a crucial moment in mobile communication. SMS was a revolutionary concept. It let users send concise text messages between mobile...
Spam SMS is a common issue that can hinder effective customer engagement and negatively impact your brand reputation. To protect consumers’ rights, a new government regulation was recently created to...
Rich Communication Services (RCS) is transforming how businesses connect with customers, bringing interactivity and multimedia content into standard messaging. This evolution from SMS opens up a...
