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Messages that Matter

SMS vs Email Marketing: What Is Best for Your Business?

New digital marketing strategies might make waves every now and then, but few have the staying power of SMS and email.Both are considered gold standards of modern marketing. Each has proven their ability to improve customer engagement and are...

8 Expert SMS Marketing Tips

In the US, nearly 97% of adults own a cell phone. That fact alone is great news for SMS marketers — but what’s even more interesting? 15% of those...

SMS Marketing: Everything You Need to Know

SMS is one of the most powerful ways to market your business. Consumers constantly check their phones to stay connected to the people and things they...

What Is Text To Join and When Should I Use It?

The verdict is in: No form of communication is as convenient and effective as texting.

8 Internal Communication Channels to Optimize Your Business

Internal communications refers to how information is distributed throughout your organization. Maintaining streamlined and open communication...

18 Appointment Reminder Text Templates + Tips

18 Appointment Reminder Text Templates + Tips

Appointment no-shows disrupt schedules, decrease productivity, impact revenues, and can seriously drain company resources.

The Best Times to Send an SMS Blast for Max Engagement

The Best Times to Send an SMS Blast for Max Engagement

Timing is important when sending mass messages. If you send your messages at the wrong time, you risk catching your recipients when they’re...

Alumni Engagement Best Practices & Strategies

Alumni Engagement Best Practices & Strategies

Alumni engagement is more than just a metric to measure; it’s a reflection of the relationship between graduates and their alma mater. Beyond that,...

12 Business Texting Etiquette Rules to Remember

12 Business Texting Etiquette Rules to Remember

The convenience and speed of business texting make it a useful asset for quick conversations, urgent messages, and reminders. However, just like any...

Text Messages for Hurricane Safety (+ Templates)

Text Messages for Hurricane Safety (+ Templates)

Effective communication during hurricane season is critical, and it’s important to be prepared so that the weather doesn’t catch you off guard....