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Messages that Matter

RCS Marketing - Your Ultimate Guide

Your Comprehensive Guide to RCS Marketing

Rich Communication Services (RCS) is the latest and most sophisticated medium for modern text marketing campaigns. It allows you to send branded messages, carousels, buttons, high-resolution photos and videos, and see when recipients read your...

RCS Texting 101: What You Need to Know

RCS Texting 101: What You Need to Know

Rich Communication Services (RCS) is the next leap forward in texting technology, and it’s on the path to becoming the mobile messaging standard. Up...

SMS Keywords: How They Work and How to Use Them

It’s hardly a secret that text messaging reigns as the preferred form of communication around the world. In fact, 91% of consumers say they’d like to...

MMS Marketing 101

MMS Marketing 101

They say a picture's worth a thousand words — and when that picture is delivered to customers via Multimedia Messaging Service (MMS), it may also be...

Black Friday: SMS Marketing Best Practices + Templates

Black Friday SMS Marketing Best Practices + Templates

Once a year, shoppers across the nation get ready for an epic day of discounts, deals, and doorbusters. Black Friday is America’s biggest, busiest...

What Is Text To Join and When Should I Use It?

The verdict is in: No form of communication is as convenient and effective as texting.

8 Internal Communication Channels to Optimize Your Business

Internal communications refers to how information is distributed throughout your organization. Maintaining streamlined and open communication...

18 Appointment Reminder Text Templates + Tips

18 Appointment Reminder Text Templates + Tips

Appointment no-shows disrupt schedules, decrease productivity, impact revenues, and can seriously drain company resources.

The Best Times to Send an SMS Blast for Max Engagement

The Best Times to Send an SMS Blast for Max Engagement

Timing is important when sending mass messages. If you send your messages at the wrong time, you risk catching your recipients when they’re...

Alumni Engagement Best Practices & Strategies

Alumni Engagement Best Practices & Strategies

Alumni engagement is more than just a metric to measure; it’s a reflection of the relationship between graduates and their alma mater. Beyond that,...